The four-layer model of AI search visibility: technical eligibility, evidence, representation, and outcomes, with a diagram and a layer-by-layer diagnosis.
Plain-language comparison of OpenAI's OAI-SearchBot, GPTBot, and ChatGPT-User: what each controls, a decision table, and copy-paste robots.txt policies.
What Bing Webmaster Tools AI Performance actually reports, checked August 2026, and how to fold its citation metrics into the client measurement protocol.
Price an AI visibility audit from scope: the cost formula, hour estimates, and three worked calculations at $3,000, $9,200, and $25,700 with stated inputs.
A complete AI visibility audit proposal template: objective, scope, method, exclusions, acceptance, and fee, with the promises to refuse and a Markdown file.
What actually changes between SEO and AI search visibility work: crawler policy, evidence, measurement, and deliverables, plus a triage table for the hype.
Workshops buy momentum, courses build the full proposal system. Decide by deadline and the artifact you need, with a worked cost-per-component comparison.
A certification is an exam-based credential with experience requirements; a certificate is course completion. Employer reality, costs, and a decision tree.
A complete grant proposal template for nonprofits: nine copyable sections with what each must prove, format rules, a letter proposal variant for foundations, weak versus strong examples, and a free Markdown skeleton.
Logic model template with five columns and four arrow tests: capacity, delivery, evidence, timeline. Includes a worked fictional example and a CSV worksheet.
Topic hubs
Each hub collects one cluster's published articles beside the course and kits built for the same work.